The second Interactive Minds Digital Summit was held recently at the Brisbane Convention and Exhibition Centre. The event didn’t disappoint with around 300 digital marketers in attendance, an international keynote speaker, 15 local and interstate speakers, networking and a nationally trending Twitter hashtag.

The keynote, Sara Shikhman had interesting insights and practical experience in creating a rapidly growing online pureplay that rents ‘handsome & talented men on demand’ (certainly a unique business for most of the audience). There was some great topics and coverage on current trends of content marketing, personalisation, data strategies and collaborative consumption. For me, the highlight was gathering and networking with the broader Brisbane digital marketing community.

Again, Rob Hudson did an amazing job as Chairman on the day with his unique insights, humour and an air horn. Great job to everyone involved at Interactive Minds – I’m looking forward to the 2015 Summit!

Here are the overall themes and my highlights from the Twitterverse:


Everyone wants to be a Pizza Mogul and among the advocates earning $5,000 a week by sharing amazing pizza creations...


Some great content lessons from Lisa Carroll from CPA Australia about how they're changing perceptions of Accountants...


Don't forget the basics with site relaunches... Test, Test, Test!


Apparently personalisation is more important than privacy...


Joel from Shoes Of Prey provided some great insights into their campaign execution framework - the 'Gut Sandwich'...


My pick for best selfie on the day - Event Founder Louisa & Chairman Rob...


Proof that beards are awesome in 2014...


Comment